AARRRmor conducted a webinar on 1st August 2019 on a digital subject that’s useful for small business owners, start-up founders, entrepreneurs. The topic was ‘Google’s Essentials’ for small businesses, that covered the basics of how Google Analytics (GA), Google Search Console (GSC) and Google Adwords work and are interrelated. You may find it ironic for […]
Recently Aarrrmor Digital conducted a Live Online Webinar on Google Essentials, where we shared how to use Google Essential tools to grow businesses This was a basic information session and since we couldn’t cover a lot, we are writing this blog post. In the webinar, we covered basics and fundamentals on how to setup Google […]
The success of your ad strongly depends upon the choice of content and the fine-tuning of your audience segment on digital channels. While you may have heard this piece of advice before, but not many utilise the audience targeting elements that Facebook gives. We at AARRRMOR absolutely enjoy constructing the audience model to as much […]
Very often, us digital marketers resort to online surveys to collect data, in the form of Questionnaire, Facebook Polls, Insta instant questions or those silent YouTube pre-video survey ads. However, recently we decided to go grass-root instead to conduct an extensive data collection activity, simply because we realised the need to ‘keeping the data real’ […]
Recently, a friend asked for recommendations on social media courses. (Secret: She’s an ex-aarrrmor client) Obviously, we helped 🙂 To start with, we did our internet search and found out all the popular courses. Next, we turned to our trusted /r/socialmedia community on Reddit and collected their reviews. We understood that this list is not […]
Online Privacy is a well disguised illusion An illusion that we continue to get pulled into, in exchange for lucrative convenience. Have you ever seen your favorite brand advertisement while swiping through your instagram stories? Well because you use the brand and they know your ‘preferences’. But the game changes when your very ‘preferences’ are […]
We believe in the basics, of sharing the unspoken success stories or challenges because it’s often too small in magnitude to talk about. The challenge we cover today is on the lines of conversions, from a set of impressions to a lead and from a lead to an offline visit. We are a start-up digital […]
Now that the mass mania of Game of Thrones is over (Click on the link if you want spoilers), it is time to see how much it has effected our lives. There is absolutely no doubt that with the copious loads of marketing and advertising budgets($20 million for the recent season) that were thrown in for the […]
While discussing client’s and projects with my team, I hear a lot of interesting conversations. One of them revolves around who we should work with Our Partnerships: Everyday, a diversity of business and startup owners talk to us. They cater to different problems, industries and have their own unique take on the products and solutions […]
Thought Leadership is a phrase you would have heard of! What’s this fuss about and why does it seem like a cult following? Let’s jump straight in. The idea of becoming a thought leader initiated in the world of PR and Communications that would typically be in the form of a quote in a leading […]
We have been often asked, sometimes unintentionally by business owners themselves, for our market rate to create a website or managing a content portfolio.. Some of you agency folks would relate to this, and without meaning any offence to our existing or future prospective clients, we take pride in our quality of work from start […]
How to prioritise your biggest business challenges?
To all the founders out there. Also the founding team members And a handful of committed marketing team members In short, for all business people tired of doing everything all time. I have bad news Marketing is magic doesn’t exist. And Digital Marketing is magic doesn’t exist. But I want the magic Yeah, who doesn’t? […]
How to engage with your potential candidates to hire the right talent. Read our case study
Learn how to organize Instagram giveaways with influencer marketing to increase engagement, brand awareness and followers
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